AI consultancy for small businesses
Make AI useful for your business.
Start with the problem, not the technology.
I help small businesses understand their current processes, identify where AI can create real value, and implement practical, secure solutions—from everyday automation to custom AI agents.
Services
Practical AI support, built around your business
You do not need to know which AI tool or type of solution you need. I start by understanding how your business works, where time is being lost and what you want to improve. I then recommend the simplest solution that can deliver meaningful value.
01
AI discovery and opportunity assessment
Understand your goals, map your existing processes and identify where AI or automation could make a worthwhile difference.
02
Process improvement and workflow design
Review how work currently moves through your business and improve the underlying process before introducing new technology.
03
AI strategy and roadmap
Turn potential opportunities into a prioritised, realistic plan covering expected value, costs, dependencies and risks.
04
AI and workflow implementation
Configure and build practical solutions—including automation, AI assistants and custom agents—using tools appropriate to your needs.
05
AI governance and responsible adoption
Put proportionate safeguards in place for data handling, human oversight, acceptable use, supplier selection and ongoing accountability.
06
Training and ongoing support
Help your team adopt AI confidently, measure whether solutions are working and improve them as your business evolves.
How we work
Understand first. Implement second.
Every engagement starts with the business problem—not a predetermined tool or technology.
Understand
Explore your goals, challenges, current processes, systems and constraints.
Assess
Evaluate potential opportunities based on value, feasibility, cost, risk and the need for human oversight.
Recommend
Provide clear, vendor-neutral recommendations and a proportionate implementation roadmap.
Implement
Introduce the appropriate combination of process changes, existing tools, automation and AI.
Govern and improve
Measure performance, manage risks, support users and refine the solution over time.
About
Founder-led, practical and independent
Whin AI is an independent AI consultancy based in York. I work directly with small businesses to turn the possibilities around AI into clear decisions and useful improvements.
My approach combines business analysis, product thinking and hands-on AI implementation. I am not tied to a particular AI provider or automation platform, so recommendations are based on what best fits your business, budget and level of risk.
You will work directly with me throughout the engagement—from understanding the problem to designing, implementing and improving the solution.
Engagements
Ways to work together
Engagements are scoped around the size of the problem and the support your business needs. A free initial conversation will help establish the most appropriate starting point.
AI discovery workshop
A focused session to understand your business, explore opportunities and identify sensible next steps.
Priced following discovery
Ask about this →Opportunity assessment and roadmap
A structured review of selected processes, potential solutions, expected benefits, risks and priorities.
Priced following discovery
Ask about this →Implementation project
Design, configure, test and introduce an agreed AI or automation solution.
Priced following discovery
Ask about this →Ongoing advisory and optimisation
Continued support with AI decisions, governance, monitoring, adoption and improvement.
Priced following discovery
Ask about this →FAQ
Common questions
What does Whin AI do?
Whin AI helps small businesses work out where AI can genuinely help, then designs and implements practical solutions — from simple automation to custom AI agents — starting with the business problem rather than the technology.
Do I need to know which AI tool or platform I need?
No. Most clients start with a business problem, not a solution in mind. Whin AI assesses your processes and goals first, then recommends whichever approach — process change, existing tools, automation or AI — genuinely fits, with no vendor ties.
How much does working with Whin AI cost?
Every engagement is scoped individually after an initial discovery conversation, since the right level of support depends on the size and complexity of the problem. There is no cost or obligation for that first conversation.
Is Whin AI tied to a particular AI provider?
No. Whin AI is independent and not affiliated with any single AI vendor or automation platform, so recommendations are based on what best fits your business, budget and risk tolerance.
Who will I actually work with?
You work directly with the founder throughout the engagement — from initial discovery through design, implementation and ongoing improvement.
Does Whin AI work with businesses outside the UK?
Whin AI currently works with UK-based small businesses only.
Get started
Start with the problem, not the technology.
Tell me what is taking too much time, creating friction or holding your business back. I will help you explore whether process improvement, automation or AI offers a sensible solution—and tell you honestly when it does not.
Prefer email? chris@whinai.co.uk